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Strategy & Marketing

These compact seminars convey the newest knowledge about specific subjects in modern management theory at the highest level.

In 4 to 5 days, the participants acquire comprehensive abilities to command the principles of strategic management, innovation, business development, business units, and effective marketing management.

Intensive seminar for exeperienced executives. The seminar covers current topics and changes in effective marketing.

Topics: new marketing, brand management and branding, strategic communication management, customer
management and customer retention

Dieses Seminar richtet sich an erfahrene Führungskräfte, die wesentlichen Einfluss auf Positionierung und Auftreten des Unternehmens am Markt haben.

SMP Management Programm St.Gallen - Tellstrasse 18 - CH-9000 St.Gallen

Phone +41 (0)71 244 55 55 - Fax +41 (0)71 244 55 56 - E-Mail